Axel Springer
Part of Axel Springer, but with our own drive. We combine the strength of the leading media company with a fresh startup mentality.
Part of a strong media house
AdUp is part of Axel Springer, one of the largest and most prestigious media companies in Europe. This affiliation gives us access to an ecosystem of high-reach brands, established platforms and state-of-the-art technology. Advertisers benefit from access to further attractive advertising environments.
Trust that builds reach
Media brands such as BILD, WELT and co. enjoy high levels of trust and an enormous reach among their readers. This trust also carries over to the advertising that appears in these environments. Advertisers can place their messages in high-quality, brand-safe environments, thereby reaching a target audience that is open to inspiration and booking decisions.
Added value through network and expertise
Thanks to our close connection with Axel Springer, our clients benefit not only from exciting placements, but also from the pooled expertise and innovative strength of the group. Whether in data-driven targeting, new marketing approaches or technological developments – AdUp and Axel Springer are closely linked in all areas.





