How do I create an ARA campaign?

To create a campaign in the ARA tool, it only takes four small steps. Here you can get an overview. You still need an account? Read here how you can register.

Create a new campaign

To start a new campaign, log into your ARA account. In the top right menu you will find the function "Create new campaign".

Select campaign targets

Now there are two options. You can either create a campaign with the goal of making your brand better known. To do this, click on the left tile "Promote brand". If you not only want to generate attention for your brand, but also want to drive more traffic to your website, click on "More visitors" on the right.

In the next step, you'll learn how to set the time period and playout area.